Timeless design makes for a visual story you’ll never tire of telling—while our conversion-focused approach ensures your investment generates returns you’ll revel in.
Brand Development & Web Design Worthy of Your Best Work
Our clients see a return on their investment within the first few months of launching. We would love for you to be one of them.
We believe in partnering with people who love their work and who see the value high-quality branding and web design can bring to that work. When you’re passionate about what you do and willing to trust in our expertise—an incredible experience follows.
Professional branding and web design is an investment that allows you to build trust with your audience and convert quality leads into the happiest clients. But investing in professional branding and web design isn’t just about the business wins it brings; it’s also highly personal.
It provides the kind of confidence you can’t put a price-tag on, adds ease to your professional life so you can spend more time on your personal life, and—ultimately—helps you build your legacy. Our clients see a return on their investment within the first few months of launching. We would love for you to be one of them.
05. raise a glass & celebrate
04. From Our Hands to Yours
03. Design and Development
02. Tell Us Everything
01. Discovery Meeting
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After submitting your project inquiry, we’ll schedule a discovery call to chat about your vision and goals. If we’re a right fit, we’ll make it official on paper and reserve your project on our calendar before beginning the deep-dive into your business that acts as the foundation for a renewed visual identity and a hard-working website.
Step One: Discovery Meeting
The process: An effortless experience awaits
05. raise a glass & celebrate
04. From Our Hands to Yours
03. Design and Development
02. Tell Us Everything
01. Discovery Meeting
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Upon booking, you'll receive your brand strategy worksheet to complete before the design phase begins. Much more than a surface-level questionnaire, this worksheet is designed to help us get to the heart of your values, voice, audience, and aesthetic—equipping you with all of the tools you need to look, act, and speak the part. For the web portion of our project, you’ll also receive our Signature Website Content Planner to help you curate your content with confidence.
step two: Tell Us Everything
The process: An effortless experience awaits
05. raise a glass & celebrate
04. From Our Hands to Yours
03. Design and Development
02. Tell Us Everything
01. Discovery Meeting
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We’ll develop a sound strategy based on your worksheet answers, followed by a Creative Direction brief that includes a mood board to set the tone for your new visual identity. After approval, we’ll begin designing your logos and any additional branding elements. It’s then on to bringing everything to life online through a conversion-driven Showit website. Psst...we’ll ensure you have plenty of say along the way, without overwhelming you with ill-fit choices or tedious to-dos.
step three: Design and Development
The process: An effortless experience awaits
05. raise a glass & celebrate
04. From Our Hands to Yours
03. Design and Development
02. Tell Us Everything
01. Discovery Meeting
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After we’ve made sure you feel confident with every last detail, we’ll package up your final files to be delivered through your download folder and present you with your Brand Guidelines—a comprehensive guide outlining every piece of your new brand identity. You’ll also receive access to our Client Resource Library full of Showit training videos ensuring you’re empowered to move forward with—and make the most of—your new website.
step four: From Our Hands to Yours
The process: An effortless experience awaits
05. raise a glass & celebrate
04. From Our Hands to Yours
03. Design and Development
02. Tell Us Everything
01. Discovery Meeting
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As things come to a close, we'll equip you with everything you need to launch your new brand with confidence—because we're invested in your success every step of the way. Included in your download folder you’ll find custom launch graphics to share on social media—as well as a strategy-based launch guide to help you announce your new visual identity with intention. Get ready to raise a glass and revel in a renewed sense of purpose. Endless possibilities lie ahead!
Step five: raise a glass & celebrate
The process: An effortless experience awaits
Walk away with a completely custom Showit website and strategy-based brand that deeply connect with—and immediately instill confidence in—your ideal clientele, while gently and effectively filtering out those who aren’t a right fit without any extra work on your part. Get back to focusing on your areas of expertise as you find peace of mind, a renewed sense of confidence in your online presence, and a clear path to increased revenue. Finally have the cohesive, research-based identity you need to raise your prices and pivot to a higher-end market as you join other AFD clients who have seen an ROI as high as 200% within just a few months of launching.
Fall in love with a sound, strategy-based brand and website—and in even deeper love with the increased revenue, confidence, and freedom they bring you.
The Destination:
You’re ready to pivot to a new, higher-end market, but you’re in a state of struggle as you contend with a starter brand that’s holding you back. Your current online presence and brand identity aren’t at all poised to keep up with your new business goals—both neglect to make an impact with the level of clientele you’re wanting to work with, which is ultimately keeping you from feeling confident and raising your rates.
You need to present your business in a stunning and strategic way that aligns with your revenue goals—and you’re willing to make the time and monetary investment to get there.
The Starting Point:
Custom Brand Identity & Custom Showit Website Design
Signature Design Experience
Average Project Timeline: 12 Weeks
12 Month Payment Plan Available
Signature Experience Average Investment: $10-15k
Investment & Timeline:
Website Content Planner
Showit Support & Tutorials
Launch Day Strategy Guide
Styled Launch Graphics
Resources For Success
Website Strategy & Design
Hidden Page Design
SEO Implementation
Mobile / Responsive Design
Showit Web / Blog Design
Primary Logo Design
4-6 Secondary Logo Designs
Brand Color Palette
Brand Font Suite
Custom Brand Design
Brand Consultation
Brand Strategy & Research
Creative Direction Proposal
30+ Page Brand Style Guide
Brand Strategy
What's Included:
Custom Brand Identity & Custom Showit Website Design
Signature Design Experience
No longer worry about the stress of DIY’ing a logo, piecing together a brand, or losing leads after sending them to a website you’re less than thrilled about. Walk away with all of the stunning, basic branding elements you need to elevate your online presence, present your business in a professional manner, and convert qualified leads—all within a few short weeks.
Finally have the branding foundation you need to present your business in a professional manner—all within a few short weeks.
The Destination:
You see the value an elevated brand and professional website can bring your business—but you don’t have the time or resources for our full Signature Experience and the extended timeline that accompanies it. Instead, you’re simply seeking the brand essentials and Showit template customization you need to feel confident in your online presence and grow your business—all on a tight timeline.
You’re ready to present your business in a professional, elevated manner—but you would prefer to stick to the basics and get it done fast.
The Starting Point:
Brand Design Essentials & Template Customization
Essentials Design Experience
Average Project Timeline: 4 Weeks
5 Month Payment Plan Available
Essentials Experience Investment: $8500
Investment & Timeline:
Website Content Planner
Showit Support & Tutorials
Launch Day Strategy Guide
Styled Launch Graphics
Resources For Success
Brand Essentials Questionnaire
Primary & Secondary Logos ( 3 )
Brand Font Suite
Brand Color Palette
Brand Guidelines
Any AFD Template
Mobile / Responsive Design
Search Engine Optimization SEO
Blog Transfer or New Blog Setup
Customization for up to 5 main website pages + blog pages + the basics like legal terms pages, 404.
Additional pages, guides, etc. may be added for a supplemental cost.
Template Customization
Brand Design Essentials
What's Included:
Brand Design Essentials & Template Customization
Essentials Design Experience
Walk away with a cohesive, elevated website that connects with your dream clients—complete with all of the informational tools and tutorials you need to keep it updated and aligned with your revenue goals going forward. Finally stop stressing about having a disconnected, outdated online presence and, instead, feel endlessly confident as you send leads to an online home that aligns with your brand identity, speaks to the level of work you deliver, and positions your business in an incredibly professional light.
Find a renewed sense of confidence and book higher-caliber clientele with a stunning Showit site that showcases your brand—and your work—in its best light…all on a one-week turnaround.
The Destination:
An outdated website is holding you back from achieving your revenue goals. You already have a brand you love—but in order to make the most of it, you need a new website that showcases your brand in its best light so you can finally send leads to an online home you're proud of. You don’t have the time or resources for anything built from the ground-up—but you still want a Showit website that feels fresh, aligned with your brand aesthetic, and poised to qualify and convert leads on your behalf.
You know it’s time to step away from your outdated website and embrace an online home that’s far more elevated—but you’re on a tight timeline and need a designer to take the project off your plate so you don’t have to teach yourself Showit or waste time trying to DIY things.
The Starting Point:
Showit Template Customization
Customized Website Template
Average Project Timeline: 1 Week
4 Month Payment Plan Available
Template Customization Investment: $4995
Investment & Timeline:
Website Content Planner
Client Resource Library
Showit Support & Tutorials
Launch Day Strategy Guide
Styled Launch Graphics
72 Hours Post-Launch Support
Resources For Success
Any AFD Template
Mobile / Responsive Design
Search Engine Optimization SEO
Blog Transfer or New Blog Setup
Customization for up to 5 main website pages + blog pages + the basics like legal terms pages, 404.
Additional pages, guides, etc. may be added for a supplemental cost.
Template Customization
What's Included:
Showit Template Customization
Customized Website Template
Walk away with a custom, strategy-driven Showit website and brand that instantly connects with your ideal clients and filters out those who aren’t a fit. Gain confidence, clarity, and peace of mind as you focus on your expertise, raise your prices, and enjoy the freedom and increased revenue that come with a cohesive, high-end identity.
The Destination:
You’re ready to elevate your business and invest in a stunning, strategic brand that aligns with your revenue goals. However, your current brand and online presence are holding you back from confidently pivoting to a higher-end market, connecting with your ideal clientele, and raising your rates.
The Starting Point:
Custom Brand & Showit Website Design
Signature Design Experience
Average Investment: $10-15k
12 Month Payment Plan Available
Average Project Timeline: 12 Weeks
Investment & Timeline:
Website Content Planner
Showit Support & Tutorials
Launch Day Strategy Guide
Styled Launch Graphics
Resources For Success
Website Strategy & Design
Hidden Page Design
SEO Implementation
Mobile / Responsive Design
Showit Web / Blog Design
Primary Logo Design
4-6 Secondary Logo Designs
Brand Color Palette
Brand Font Suite
Custom Brand Design
Brand Consultation
Brand Strategy & Research
Creative Direction Proposal
35+ Page Brand Style Guide
Brand Strategy
What's Included:
Say goodbye to the stress of DIY branding and lackluster websites. In just a few weeks, you’ll have a polished brand and website that elevates your business, boosts confidence, and helps you convert qualified leads with ease—all while presenting your business in a professional, elevated way. It’s everything you need to make a lasting impression without the wait.
The Destination:
You see the value an elevated brand and professional website can bring your business—but you don’t have the time or resources for our full Signature Experience. Instead, you’re simply seeking the brand essentials and Showit template customization you need to feel confident in your online presence.
The Starting Point:
Brand Design Essentials & Template Customization
Essentials Design Experience
Investment: $8500
5 Month Payment Plan Available
Average Project Timeline: 4 Weeks
Investment & Timeline:
Website Content Planner
Showit Support & Tutorials
Launch Day Strategy Guide
Styled Launch Graphics
Resources For Success
Any AFD Template
Mobile / Responsive Design
Search Engine Optimization SEO
Blog Transfer or New Blog Setup
Customization for up to 5 main website pages + blog pages + the basics like legal terms pages, 404.
Additional pages, guides, etc. may be added for a supplemental cost.
Template Customization
Brand Essentials Questionnaire
Primary & Secondary Logos ( 3 )
Brand Font Suite
Brand Color Palette
Brand Guidelines
Brand Design Essentials
What's Included:
Walk away with a cohesive, elevated website that connects with your dream clients and stop stressing about having a disconnected, outdated online presence. Instead, feel endlessly confident as you send leads to an online home that aligns with your brand, speaks to the level of work you deliver, and positions your business in an incredibly professional light.
The Destination:
It’s time to step away from your outdated website and embrace an online home that’s far more elevated—but you’re on a tight timeline and need a designer to take the project off your plate. You want a website that feels aligned with your brand aesthetic, and poised to qualify and convert leads on your behalf.
The Starting Point:
Tailored to You: Showit Website Template Customization
Showit Template Customization
Investment: $4995
4 Month Payment Plan Available
Average Project Timeline: 1 Week
Investment & Timeline:
Website Content Planner
Client Resource Library
Showit Support & Tutorials
Launch Day Strategy Guide
Styled Launch Graphics
72 Hours Post-Launch Support
Resources For Success
Any AFD Template
Mobile / Responsive Design
Search Engine Optimization SEO
Blog Transfer or New Blog Setup
Customization for up to 5 main website pages + blog pages + the basics like legal terms pages, 404.
Additional pages, guides, etc. may be added for a supplemental cost.
Template Customization
What's Included:
Clay Austin is a Charleston, South Carolina fine art photographer. Clay's custom brand and Showit website design are classic, elevated, and editorial.
Clay Austin
custom brand & web design
Jenny Soi is a Northern California fine art photographer. Jenny's custom brand and Showit website design are elegant, timeless, and romantic.
Jenny Soi
custom brand & web design
Megan is a Charleston, South Carolina Event Planner and Designer. Megan's custom brand and Showit website design are striking, bold, and stunning.
Vero Events
custom brand & web design
- Sarah Woods Photography
"Ashley’s incredible talent, organization, and ability to create luxury-level designs exceeded all my expectations."
- Vero Events, Event Planning
"We booked our first planning client so the website has officially paid for itself! Thank you for your gorgeous work!"
- Detailed Touch Events
"Because of my beautiful new brand and website, I've seen more quality leads, booking higher price point clients, my confidence transformed."
- Felix Feygin Photography
"She's exceptional at what she does, if you want someone who understands luxury branding, she's the one."
- Ali Nolan Events
"This was truly the best experience and giving Ashley my full trust and freedom to do what she does best was an amazing decision!"
- Lianna Marie Photography
"I know that working with Ashley was exactly what I needed in order for me to find my ideal clients and raise my prices."
- Love and Flowers by Angie
"I highly recommend hiring Ashley. She gave me the support and motivation to believe in my work and the confidence to reach new clients."
- David Abel Photography
"We chose Ashley because of her strong design skills and beautiful custom websites. Because we took our presence more seriously, others have too."
- Raina Silberstein, Fashion Stylist
"My website just launched and the number one comment is that my online presence is LUXURIOUS!"
- Taralynn Lawton Photography
"Investing in Ashley is 100% worth it. Her work has given me the confidence to raise my pricing. She knew how to bring my vision to life."
- Jacinda, Weddings and Events
"The end result is absolutely stunning. With beautiful and intentional branding, now I feel the confidence in raising my prices and leveling up in the luxury market."
- Jacqueline Benet Photography
"I’m confident that this will allow me to raise my prices and book the dreamiest of dream clients! I was blown away by how seamless she made the process."
- Clay Austin Photography
"The experience working with Ashley was a literal dream!! I have an overwhelming sense of pride and optimism since launching."
- Simply Chic Events
"Best. Decision. Ever. Investing in your brand is by far one of the best things you can do and investing in Ashley is doing just that."
- Jenny Soi Photography
"Working with Ashley was so easy throughout every touch point of the design process. I'm so proud to share my new brand and website."
- Stormy Peterson Photography
"Working with Ashley on my branding and website was an absolute dream! Her attention to detail and creativity are unparalleled"
- Megan Rose Events
"To anyone considering investing in Ashley's services, we say: Do it! It's so worth the cost. We're thrilled with how everything turned out."
- Glam Garden Designs
"Ashley is so very talented and I'm so happy with my brand and website. I knew she understood my vision and she was always there for me with any questions."
- Meredith Ryncarz Photography
"The process to work with Ashley was fantastic. The experience was effortless, thoughtful, and efficient. We've already had 7 inquiries since launching."
- Kelly Jo Makeup and Hair
"Don't hesitate to work with her, she will take your brand to the next level! My brand and website look beautiful, elevated, and high end. Just what I had envisioned."
- Arquiflora Floral Design
"She's a designer that is organized, great at explaining things, kind, and makes you feel as if your business is her number one priority. Hire Ashley."
- GG Copywriting
"She gave me a refreshed sense of purpose, the confidence to increase my prices, and an online home that speaks to my style and sings to my dream clients."
- Susan Cosentino and Co.
"She truly went above and beyond, providing us with an abundance of support and resources throughout every step of the way. Her process is so seamless."
- Kristen Dena, Interior Designer
"It is a perfect reflection of my business, my personality, and sets the tone for the type of clients I want to work with. The return far exceeds the investment."
- Tales of Romance Atelier
"Her work stood out amongst others. She understood my why, my vision and who my ideal client is. No doubt it's raised the value of my business."
- Amor Atelier, Wedding Planner
"I highly recommend investing in Ashley to elevate your brand to the next level and reach your business goals! She went above and beyond."
Explore a Curated List of Frequently Asked Questions
Frequently Asked Questions
01 of 10
As a trusted Showit Design Partner, we go above and beyond to create unique and captivating brand identities and custom websites that set you apart from the competition. Our expertise in a variety of styles, combined with our collaborative approach, allows us to deliver customized solutions that cater to your specific needs. We provide ongoing support and resources to empower you even after your project is complete. By choosing AFD, you gain a trusted partner dedicated to your success, providing a level of expertise and approach that make the design journey a truly exceptional experience.
01. Why should I choose AF Design?
02 of 10
We offer branding and web design for wedding professionals, interior designers, small creative businesses, and solo entrepreneurs who are ready to grow.
We love working with like-minded creatives who see the value in an elevated, intentional brand—whether they’re just starting out or have been in business for years.
02. Who do you work with?
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At Ashley Ferreira Design, our primary focus is to create conversion-focused brands and web designs that embody unparalleled quality.
We possess the expertise to design in a wide range of styles, catering to your preferences—be it light and ethereal, profound and emotive, striking and contemporary, playful and whimsical, or vibrant and vivid. Rest assured, your brand and web design will be meticulously crafted from scratch, ensuring a truly unique and bespoke outcome.
03. Do you have a certain design style?
04 of 10
No. At Ashley Ferreira Design, we are committed to developing purpose-driven, conversion-focused brands and web designs that are truly distinctive. Your project will begin with a blank slate, allowing us to meticulously craft a design that aligns seamlessly with your preferences, vision, and goals. Throughout our collaborative and engaging design process, we will pay close attention to every detail, ensuring that the final outcome is completely unique to you and your brand.
04. Will my custom website design be based on a template?
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At Ashley Ferreira Design, a successful design project is ensured through clear communication, meticulous planning, creative expertise, collaborative feedback, and a commitment to excellence.
By actively listening to our client’s vision and goals we create visually captivating designs that perfectly align with where you want to take your business. Our dedication to these principles guarantees the success of every design project we undertake.
05. What ensures a successful project?
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Ashley Ferreira Design offers brand and website design—at this time, we do not offer copywriting in-house. For our clients who choose to write their own copy, we provide a comprehensive Website Content Planner with prompts to seamlessly guide you through the copywriting process for each page of your website.
However, we do recommend hiring a professional copywriter and most of our clients do choose to work with a copywriter from our vetted referral list of copywriters we frequently partner with.
06. Is copywriting included?
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Yes. We offer flexible payment options tailored to meet your financial requirements. Our standard payment plan consists of 5 installments, offering you convenience and ease in managing your investment.
Additionally, upon request, we offer a 12-month payment plan to further accommodate your specific needs. We understand the importance of a seamless and collaborative project, and we are committed to working within the parameters of your financial considerations.
07. Are payment plans included?
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The typical timeline for our Signature Custom Brand and Website Design Experience is 12-16 weeks. We are dedicated to providing prompt responses and maintaining open communication, committing to a turnaround time of 24 business hours. However, it is important to note that the success and timely completion of your project greatly rely on your timely and proactive communication as well. By actively participating and providing feedback in a timely manner, we can ensure a smooth and efficient design process.
08. How long is the design process?
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We ensure that your website receives basic SEO optimization, encompassing essential elements such as keyword integration, text tags, page titles, and meta descriptions. Additionally, we provide guidance on best practices for optimizing your images to enhance your website's SEO performance. If you require further services, we have a curated list of SEO experts whom we can confidently refer you to for specialized expertise. Our goal is to equip your website with the necessary foundations and offer support to help you maximize its visibility and search engine rankings.
09. Are SEO services included?
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Absolutely. We offer comprehensive Showit and WordPress tutorials, as well as access to our Client Resource Library and other valuable resources. Our goal is to empower you with the knowledge and tools needed to confidently use, update, and maintain your web design in the years ahead. We are deeply committed to your success and satisfaction, not only during the design process but also following our project. Your long-term confidence and success are of utmost importance to us, and we are passionate about equipping you with the necessary resources to achieve it.
10. Will I be able to update my website?
You’re booking on-brand leads who understand your value.
You raised your prices with confidence.
You have a site that attracts and converts high-end clients.
You have a clear message that resonates with your dream clients.
You have a brand you're passionate about and proud to show off.
You cleared your plate and handed it over to a trusted professional.
You’ve successfully shifted to a quality-over-quantity model.
After:
You’re over the DIY route and information overload.
You aren’t working with your ideal clients.
You’re not charging your worth.
Your site is attracting more budget shoppers than you’d like.
You have a story to share, but you’re unsure of how to say it.
You're hesitate to show your logo or send a lead to your website.
You’re overcooked, overwhelmed, and underpaid.
Before:
Crafting Transformations That Honor the Quality of Your Exceptional Work
Prefer to DIY? Explore our conversion-focused, expertly-designed, completely-customizable Showit website templates for photographers, creative small businesses, and entrepreneurs like yourself. Do-it-yourself web design has never been more seamless, elevated, and effective.
As a trusted Showit Design Partner, AFD offers customizable designer Showit website templates without the custom design price tag. Our templates blend refined design and thoughtful strategy—equipping your business with an online home your audience will immediately connect with.
Shop Our Premium Premade Showit Website Templates
designer Showit website templates
We’re here to ensure you’re seen, sought after, and signed by your dream clients. We can’t wait to work with you to craft a brand and website that elevates your business and leaves a lasting impression with quality leads. Let’s get you to a place of growth followed by sustained, celebration-worthy success.
This Way to the Transformation You Deserve
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